Why This Matters

With the urgent requirements for companies and organizations of all sizes to address critical environmental issues, while becoming more fiscally responsible, it is more important than ever before for technology providers and business organizations across industry segments to begin working together more directly to illustrate how advanced video communications, audio conferencing and collaboration solutions are a viable tool to have valuable, effective – and often face-to-face – meetings without adding more carbon emissions to the atmosphere due to irresponsible or unnecessary airline or automobile travel.

Additionally, based on recent moves by US federal and state governments to hold organizations responsible for their carbon footprint and the potential for companies of all sizes to receive significant Carbon Tax Credits, the need for companies to measure and value such technologies is of instrumental importance.

It is also becoming more of a critical imperative among senior management, shareholders, customers and employees for organizations to define, implement and measure their energy sustainability programs.

Today’s advanced communication technologies are the perfect tool to serve as a key element in any carbon footprint reduction or sustainable energy program, while providing the added benefit of helping to reduce cost, save time and create more effective teams across an entire organization.